The Secret To Explosive Growth On Instagram (And No, It Doesn’t Involve More Screen Time)
Love it or loathe it, if you have a business or brand that you want to grow, Instagram is the most relevant and powerful platform for your business to thrive (and not just survive) in 2021.
Just to put its enormity into perspective, there are over 1 billion active Instagram accounts – that’s the entire population of the U.S. and the whole of Europe... combined.
Plus, it’s estimated that people spend on average 53 minutes a day scrolling through Instagram. (If you’re prone to falling into its seductive blackhole, this figure probably won’t surprise you.)
Meaning it gives you access to an ENORMOUS, engaged audience – and without the hassle of setting up a website and the subsequent headache of needing to rank in Google’s complex algorithm… phew!
So you have a tremendous (and easy) opportunity to reach a crazy amount of people, right?
Well, yes and no.
Given the staggering amount of new content posted daily – some 250 million IG stories and 95 million photos – that also summounts to a hell-of-alot-a competition.
Meaning now it’s even harder to stand out in the “scroll sea” and make a meaningful and lasting impact.
Never before has it been more important to craft and curate your posts, captions, stories (and basically everything you do on Instagram) in an intentional and highly strategic way.
If you want to increase your followers, engagement and income on Instagram – you need to know the powerful one-two punch to mastering Instagram.
First, you need to have “behind-the scenes” knowledge of how the platform actually works so you can leverage its full (and ever-changing) potential.
And secondly, you need to know how to create killer content… consistently… that hooks your followers by the heartstrings.
This is how I organically grew my Instagram account from 0-20,000 highly-engaged followers in 18 months – and what I have taught to THOUSANDS of small businesses and brands just like you.